ON THE MOVE: Transportation Sales & Marketing Success Stories

Building Brands That Move Business Forward

Jennifer Karpus-Romain

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In this episode of On the Move, Jennifer Karpus-Romain sits down with Will
Jenkins, Founder and CEO of Journey, to discuss why branding has become one of
the most overlooked growth drivers in transportation and logistics. Will shares
the story behind Journey, what he's learned from coaching transportation
companies through changing market conditions, and why trust, visibility, and
customer relationships are more important than ever.


The conversation explores the intersection of marketing and sales, the value of
personal branding, and practical ways organizations can connect brand
investments to measurable business results. Will also offers a preview of the
ideas he'll be sharing during TMSA's Marketing Virtual Accelerator and reflects on
the leadership lessons that have shaped his own entrepreneurial journey.

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